Flash

Flash, inspired by Jimmy Choo Flash (2013)

The fruit at the top is brief, a tart flick of strawberry and mandarin with pink pepper adding sparkle. Tuberose and jasmine soon take over and give the scent its body, rich and slightly buttery, while white lily stops the bouquet from feeling dense. Woody notes and heliotrope, a flower with an almond-and-vanilla powderiness, support it underneath. Its drydown has been described as soft and warm rather than sweet.

About the original

Jimmy Choo Flash was released in 2013, first in Europe and then in the US in March of that year, as a flanker of the 2011 Jimmy Choo eau de parfum. It is usually credited to Christine Nagel. Unlike the toffee-and-patchouli original, Flash centres on white flowers. The brand's UK site now lists only the I Want Choo line and the core Jimmy Choo scents, without Flash.

Our version

Ours is an independent eau de parfum made to evoke the same character. It is not Jimmy Choo stock, not an official relaunch and not the original formula.

Who it suits

Tuberose is the main event, so this is one for white-floral fans who still want something wearable rather than opulent. If tuberose tends to feel heady on you, it may be too much here.

Related scents

• Jimmy Choo
• Jimmy Choo Stars

Notes of the original fragrance, as listed in fragrance references.

Top notes: Strawberry, Mandarin, Pink Pepper

Heart notes: Jasmine, White Lily, Tuberose

Base notes: Woody Notes, Heliotrope

Strawberry and mandarin open tart and fleeting, with pink pepper giving a light spice.

Tuberose, jasmine and white lily form a dense, buttery white-flower heart.

Woods and powdery heliotrope finish it quietly.

Is Jimmy Choo Flash discontinued?

It no longer appears on Jimmy Choo's UK fragrance pages or in Interparfums' Jimmy Choo range, and at least one major EU retailer shows it out of stock.

How is Flash different from the original Jimmy Choo?

The 2011 Jimmy Choo is built around toffee and patchouli, while Flash is a white floral led by tuberose and jasmine. We make both.

Is Flash a sweet perfume?

Only briefly at the start, from the strawberry. The heart and drydown are floral and smooth rather than sugary.

Is Jimmy Choo Flash coming back?

So far, we have found no announcement from Jimmy Choo that it will return. Our version is an eau de parfum in 50 ml or 100 ml.

Inside the EU, delivery is free on orders of €49 or more. Below that it is a flat €4.99. Outside the EU, delivery is a flat €4.99 on every order. We send every order in 1 to 2 working days. It arrives in 3 to 7 days across the EU and in 7 to 14 days outside the EU. You have 14 days to return an unopened bottle.

Jimmy Choo and Flash are trademarks of their respective owners, and all rights remain with them. Parfumour is not affiliated with, endorsed by, sponsored by, or connected to Jimmy Choo in any way, and no business relationship of any kind is implied. Our product is an original interpretation created to evoke a similar scent profile, and the trademark names are used purely for honest, descriptive comparison, so that you can quickly identify the style and fragrance family you are looking for. We make no claim to sell the original product, and we do not use the same ingredients or formula. Any similarity lies in the overall impression of the scent as interpreted by our own perfumers, not in the source materials.